Privacy Policy

Privacy Policy

Last updated: 10/30/25

Last updated: 10/30/25

This Privacy Policy applies to Whole PM Holdings, LLC and its affiliated entities operating under the Whole Property Management brand (collectively “we,” “our,” or “us”). This Policy explains how we collect, use, disclose, and protect your personal information when you use our websites, mobile applications, or interact with us in any other way, including when you visit or use one of our franchised locations (collectively, the “Services”).

We comply with the Fair Housing Act and applicable state and local fair housing laws. We do not discriminate in our services based on race, color, national origin, religion, sex, familial status, disability, or any other protected class.

Our franchisees are independently owned and operated.  When they collect information from you in connection with the Services, that information is shared with us and governed by this Policy.  Some franchisees may also provide their own privacy notices, which supplement, but do not replace, this Policy.

By interacting with a franchised location or providing information to a franchisee, you agree that your information may be collected, shared, and processed according to this Policy, along with any supplemental notices.

Whole PM is part of the Loyalty Brands family of companies, including our parent Loyalty, LLC, and all affiliated Loyalty Brands, including ATAX LLC, Coopers Scoopers LLC, Happie Doggie, LLC, Loyalty Brokers LLC, Loyalty Business Services LLC, Purely Pet LLC, Tectum Franchising LLC, The Inspection Boys Franchise USA LLC, and Zoomin Groomin USA LLC, and other affiliated entities, which may operate under additional trade names (the Loyalty Brands”). The entity responsible for your information depends on the services you use and the entity with which you interact.

Information We Collect:

In the past 12 months, we have collected the following categories of personal information and have shared the personal information with the following categories of third parties for the stated purposes:

Category and Examples of Information We Collect

Identifiers: Your name, alias, postal address, Internet Protocol address, email address, account name, or other similar identifiers.

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to verify your identity, deliver services, manage customer relationships, and conduct marketing 

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers (IT services, background check providers, payment processors, marketing agencies, website hosts, analytic tools)- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Personal Information: Contact and account details, billing or payment card information, bank details used to process payments, insurance policy number, or any other financial information.

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services, manage customer relationships, and conduct marketing. 

  • Loyalty Brands and their independent franchisees- to provide relevant offers and service

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Legally Protected Classifications: Military or Veteran Status

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees, Loyalty Brands, and their independent franchisees- to provide relevant offers and services, including administering discounts

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Commercial Information: Products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services including property management transactions, service coordination, account management, manage relationships, and conduct marketing

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

  • Other Third parties with your consent

Category and Examples of Information We Collect

Internet or Network Information: Browsing and search history, interaction with our websites, applications, or advertisements, your computer and mobile device information

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services and conduct marketing 

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers- to monitor, secure, and improve our websites and online systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Geolocation Data: Data about the location of your device

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services and conduct marketing 

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers- to determine regional service availability and deliver localized marketing or franchise information

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Audio, Electronic, Visual, or Similar Information or Recordings: Photographs or videos of properties/maintenance conditions; recorded voicemails or customer-service calls

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver our services, property inspection, or maintenance purposes

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Professional or Employment-Related Information: Current or past job or business ownership history

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services and conduct marketing

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services, to evaluate franchise applications or employment opportunities

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Inferences Drawn from Other Personal Information: Preferences, interests, and other characteristics related to consumer trends

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services and conduct marketing

  • Loyalty Brands and their independent franchisees- to provide and tailor relevant offers and services

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Sensitive Personal Information: Social security, driver's license or state identification card, passport number; proof of veteran or military status, background, credit checks, geolocation; the contents of mail, email, and text messages unless the business is the intended recipient of the communication

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services, verify identity, confirm eligibility for discounts, conduct background screening, conduct marketing, or comply with legal obligations

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services, confirm eligibility for discounts, conduct background screening, or comply with legal obligations

  • Service Providers- to operate and improve our systems; to verify identity, conduct background screening, or comply with legal obligations

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

We may also share personal information with third parties when you request or consent, such as referral or vendor partner.

Information We Sell or Share:

We do not sell personal information for monetary consideration.

However, we may share all categories of personal information described above, including Identifiers, Personal Information, Protected Classifications (Military and Veteran Status), Commercial Information, Internet or Network Activity, Geolocation Data, Audio or Visual Information, Professional or Employment-Related Information, Inferences, and Sensitive Personal Information with the following categories of third parties:

  • Our Franchisees, to deliver products and services, manage customer relationships, and conduct local or regional marketing related to our brand;

  • Loyalty Brands and their independent franchisees, to provide relevant offers, services, and franchise opportunities across the Loyalty Brands family of companies;

  • Service Providers and Marketing Partners, to perform analytics, advertising, and operational functions on our behalf; and

  • Legal Authorities and Advisors, as necessary to comply with laws, maintain security, or enforce our agreements.

We share this information for purposes including cross-context behavioral advertising, joint marketing, franchise development purposes, administering discount or benefit programs, analytics, and operational support.

Consumers may opt out of sale or sharing and may also limit the use of Sensitive Personal Information by contacting us as described below.

How We Collect Information:

We collect personal information from the following sources:

  • Directly from you- In person, by telephone, text, or email, through our websites when you visit, submit an inquiry, schedule services, request information about our services or owning a franchise, sign up for updates, or contact customer service. 

  • Franchisees- When you sign up for services, when processing rental applications, credit reports, criminal background checks, and eviction or rental history. Credit reports are used solely to evaluate rental applications and are handled in compliance with the Fair Credit Reporting Act (FCRA)

  • Loyalty Brands- When you express an interest in our services or owning a franchise. 

  • Third Parties- From marketing and advertising providers, advertising networks, data analytics providers, social media networks, franchise and business brokers, other third parties with your consent, and from third parties to verify the information you provide.

  • Cookies, digital devices, and automated means- We use cookies, tags, web beacons, and other third-party tools and technologies to collect information about your preferences, behavior, and activities. We collect information through your computer, mobile device, or other technology, such as when you visit our websites or click on advertisements or links in emails you receive from us, and automated monitoring of our websites and other technical systems, such as our computer networks and connections, email, and instant messaging systems.

  • Smart Devices and Property Technology- Some managed properties may use smart devices such as locks, thermostats, security systems, or other connected technologies. These devices may collect limited operational or access data to enable entry, security, or energy management. We do not use this information for marketing and retain it only as long as necessary to operate and secure the property.

Why We Collect Your Information:

We use personal information to:

  • Respond to your requests, inquiries, comments, and concerns.

  • Short-term, transient use, such as non-personalized advertising shown as part of your current interaction with us.

  • Perform our services or take steps at your request, including providing information, customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, processing franchise applications, providing financing, notifying you about changes, updates, offers, and announcements, or providing a similar service on behalf of the business or service provider.

  • Providing advertising and marketing services, including targeted advertising.

  • Undertaking activities to verify or maintain our services' quality, safety, and security, and to improve, upgrade, or enhance the services.

  • Operational reasons, such as improving efficiency, training, quality control, and fraud prevention.

  • To comply with our legal and regulatory obligations, resolve disputes, and enforce our agreements.

Use or Disclosure of Sensitive Personal Information: 

We only use or disclose sensitive personal information for the limited purposes listed below:

  • To perform the services or provide goods you reasonably expect.

  • To prevent, detect, or investigate security incidents that threaten stored or transmitted information.

  • To resist malicious, deceptive, fraudulent, or illegal actions and prosecute those responsible.

  • To ensure the physical safety of individuals.

  • For short-term, transient use (e.g., non-personalized advertising shown during your current interaction) without sharing it externally.

  • To verify or maintain the quality or safety of a product, service, or device we control.

  • To collect or process sensitive personal information where the purpose is not to infer characteristics about you.

How We Protect Your Information:

We use reasonable administrative, technical, and physical safeguards to protect your personal information and retain it only as long as needed for business, legal, and security purposes.

While we work to protect your information, no method of transmitting or storing data online is entirely secure. We cannot guarantee the security, integrity, or privacy of information exchanged over the Internet.

Your Privacy Rights:

Applicable state privacy laws may give you certain rights regarding your personal information. These rights include:

Right to Know

You can request information about:

  • The categories of personal information we collected about you.

  • The sources for the personal information we collected about you.

  • The business or commercial purpose for collecting or selling personal information.

  • The categories of third parties with whom we share personal information.

  • The specific pieces of personal information we have collected about you.

Right to Delete

You may request that we delete the personal information we have collected from you.  Where required by law, we will:

  • Delete your personal information from our records;

  • Instruct any service providers or contractors to delete your personal information from their records; and

  • Tell third parties with whom we have sold or shared your personal information to delete it unless doing so is impossible or requires disproportionate effort.

We may keep your personal information if it is reasonably necessary to:

  • Complete a transaction, provide a good or service you requested, or fulfill a contract with you;

  • Meet warranty obligations, recalls, or other legal requirements;

  • Detect and repair errors, security, or integrity issues;

  • Exercise a right provided for by law;

  • Use internally in ways that are consistent with your relationship with us; or

  • Comply with legal obligations.

Right to Correct

You may request the correction of inaccurate personal information, and we will use commercially reasonable efforts to make the correction.

Right to Data Portability

You have the right to request a copy of your personal information in a portable, machine-readable format.

Right to opt out of the sale or sharing of your personal information for targeted advertising or advertising based on your activity across different websites or apps. You also have the right to opt out of any automated profiling used to make decisions that could have legal or similarly significant effects on you.

Right to limit the use or disclosure of your sensitive personal information for reasons other than those in this Privacy Policy under the heading “Use or Disclosure of Sensitive Personal Information.”

Right not to receive discriminatory treatment for exercising any of these rights. This means we will not:

  • Deny you goods or services;

  • Charge you different prices or rates, including discounts or imposing penalties;

  • Provide you with a different level or quality of goods or services; or

  • Suggest you will receive different prices or level or quality of goods or services.

We may, however, charge different prices, services, or benefits if reasonably related to the value of your personal information to our business. We may also offer loyalty, rewards, premium features, or discounts as compensation for collecting, selling, or retaining personal information.

How to Exercise Your Privacy Rights

You can request to access, correct, or delete your personal information by emailing info@wholepmfranchise.com. Please include your name, address, phone number, email, and the specific right you want to exercise. We generally do not charge a fee to process requests. However, if a request is excessive, repetitive, or unfounded, we may deny it (subject to state law) or charge a reasonable fee for processing. If fees apply, we will notify you in advance.

Verification
We verify your identity before processing a request. This may include confirming your contact details or requesting identification. Authorized agents must provide a signed certification and contact information. Parents or guardians may submit requests on behalf of their children. If we cannot verify your identity or authority, we may decline your request. Any information collected for verification will only be used for that purpose.

Response Timing and Appeals
We will respond within 45 days of receiving your request. If more time is needed due to the complexity of your request, we may extend our response time by an additional 45 days and will notify you within the initial period. If we deny your request, we will notify you within 45 days and provide information on how to appeal, if available.

Opt out of Sale or Sharing of Personal Information:

We process personal data for the purposes of targeted advertising. You have the right to opt out of that sale or processing.  We may ‘sell’ or ‘share’ personal information, as those terms are defined under applicable privacy laws, to support cross-context behavioral advertising or analytics. 

To opt out of the sale or sharing of your personal information, send an email requesting to opt out to info@wholepmfranchise.com, providing your name, address, phone number, and email address.

California’s Shine the Light Law

California residents may request, once per year, information about personal information we shared with other businesses for their marketing purposes. If applicable, this will include the types of information shared and the names and addresses of those businesses from the prior calendar year.

To make a request, contact us at info@wholepmfranchise.com or by mail at:
Whole PM Holdings, LLC
780 Lynnhaven Pkwy, Suite 240
Virginia Beach, VA 23452

Please include your full name, email, and mailing address.

Notice of Financial Incentive

We may offer discounts or benefits (e.g., military and veteran discount programs) in connection with the collection or retention of personal information. Participation is voluntary and based on your consent, which you may withdraw at any time.

Linking to Other Internet Sites

Our website or emails may include links to other sites we don’t operate. These third-party sites may have different privacy practices than ours. To protect your privacy, we recommend reviewing the privacy policies of any site, app, or platform you visit through these links. We don’t control—and aren’t responsible for—the privacy practices of these third parties.

Children's Privacy

Our Services are not intended for anyone under 18. We do not knowingly collect, sell, or share personal information from children under 18. If you’re a parent or guardian and believe your child has shared personal information with us, please contact us. If we learn that we have collected personal information from a child without parental consent, we will delete it promptly. 

Visitors from Outside of the United States

Our Services are provided in the United States.  If you submit Personal Information from a location outside of the U.S., your Personal Information will be maintained on web servers and systems located within the U.S.  The data protection laws in the United States may differ from those in the country where you are located, and your information may be subject to access requests from governments, courts, or law enforcement agencies in the United States, as governed by U.S. laws. By providing information from outside the U.S., you consent to its transfer and processing in the United States.

Mergers and Acquisitions

If our business undergoes a transition—such as a merger, acquisition, sale, or liquidation—your information may be part of the assets that are transferred or shared during the process. The successor entity will continue to apply this Privacy Policy or a policy at least as protective. If the way your information is used changes significantly, we’ll notify you.

Changes to the Privacy Policy

We reserve the right to update this Privacy Policy. When we do, the new version will be posted here with the date it was updated. We encourage you to check this page occasionally. By continuing to use our Services after any updates, you acknowledge and accept the changes.

Contact Us

For any questions about this Privacy Policy, please contact us at info@wholepmfranchise.com.

Last updated: 10/30/25

This Privacy Policy applies to Whole PM Holdings, LLC and its affiliated entities operating under the Whole Property Management brand (collectively “we,” “our,” or “us”). This Policy explains how we collect, use, disclose, and protect your personal information when you use our websites, mobile applications, or interact with us in any other way, including when you visit or use one of our franchised locations (collectively, the “Services”).

We comply with the Fair Housing Act and applicable state and local fair housing laws. We do not discriminate in our services based on race, color, national origin, religion, sex, familial status, disability, or any other protected class.

Our franchisees are independently owned and operated.  When they collect information from you in connection with the Services, that information is shared with us and governed by this Policy.  Some franchisees may also provide their own privacy notices, which supplement, but do not replace, this Policy.

By interacting with a franchised location or providing information to a franchisee, you agree that your information may be collected, shared, and processed according to this Policy, along with any supplemental notices.

Whole PM is part of the Loyalty Brands family of companies, including our parent Loyalty, LLC, and all affiliated Loyalty Brands, including ATAX LLC, Coopers Scoopers LLC, Happie Doggie, LLC, Loyalty Brokers LLC, Loyalty Business Services LLC, Purely Pet LLC, Tectum Franchising LLC, The Inspection Boys Franchise USA LLC, and Zoomin Groomin USA LLC, and other affiliated entities, which may operate under additional trade names (the Loyalty Brands”). The entity responsible for your information depends on the services you use and the entity with which you interact.

Information We Collect:

In the past 12 months, we have collected the following categories of personal information and have shared the personal information with the following categories of third parties for the stated purposes:

Category and Examples of Information We Collect

Identifiers: Your name, alias, postal address, Internet Protocol address, email address, account name, or other similar identifiers.

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to verify your identity, deliver services, manage customer relationships, and conduct marketing 

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers (IT services, background check providers, payment processors, marketing agencies, website hosts, analytic tools)- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Personal Information: Contact and account details, billing or payment card information, bank details used to process payments, insurance policy number, or any other financial information.

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services, manage customer relationships, and conduct marketing. 

  • Loyalty Brands and their independent franchisees- to provide relevant offers and service

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Legally Protected Classifications: Military or Veteran Status

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees, Loyalty Brands, and their independent franchisees- to provide relevant offers and services, including administering discounts

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Commercial Information: Products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services including property management transactions, service coordination, account management, manage relationships, and conduct marketing

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

  • Other Third parties with your consent

Category and Examples of Information We Collect

Internet or Network Information: Browsing and search history, interaction with our websites, applications, or advertisements, your computer and mobile device information

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services and conduct marketing 

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers- to monitor, secure, and improve our websites and online systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Geolocation Data: Data about the location of your device

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services and conduct marketing 

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers- to determine regional service availability and deliver localized marketing or franchise information

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Audio, Electronic, Visual, or Similar Information or Recordings: Photographs or videos of properties/maintenance conditions; recorded voicemails or customer-service calls

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver our services, property inspection, or maintenance purposes

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Professional or Employment-Related Information: Current or past job or business ownership history

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services and conduct marketing

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services, to evaluate franchise applications or employment opportunities

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Inferences Drawn from Other Personal Information: Preferences, interests, and other characteristics related to consumer trends

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services and conduct marketing

  • Loyalty Brands and their independent franchisees- to provide and tailor relevant offers and services

  • Service Providers- to operate and improve our systems

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

Category and Examples of Information We Collect

Sensitive Personal Information: Social security, driver's license or state identification card, passport number; proof of veteran or military status, background, credit checks, geolocation; the contents of mail, email, and text messages unless the business is the intended recipient of the communication

Categories of Third Parties and Business Purpose for Disclosure

  • Our franchisees- to deliver services, verify identity, confirm eligibility for discounts, conduct background screening, conduct marketing, or comply with legal obligations

  • Loyalty Brands and their independent franchisees- to provide relevant offers and services, confirm eligibility for discounts, conduct background screening, or comply with legal obligations

  • Service Providers- to operate and improve our systems; to verify identity, conduct background screening, or comply with legal obligations

  • Legal Authorities and Advisors- to comply with laws and enforce our agreements

We may also share personal information with third parties when you request or consent, such as referral or vendor partner.

Information We Sell or Share:

We do not sell personal information for monetary consideration.

However, we may share all categories of personal information described above, including Identifiers, Personal Information, Protected Classifications (Military and Veteran Status), Commercial Information, Internet or Network Activity, Geolocation Data, Audio or Visual Information, Professional or Employment-Related Information, Inferences, and Sensitive Personal Information with the following categories of third parties:

  • Our Franchisees, to deliver products and services, manage customer relationships, and conduct local or regional marketing related to our brand;

  • Loyalty Brands and their independent franchisees, to provide relevant offers, services, and franchise opportunities across the Loyalty Brands family of companies;

  • Service Providers and Marketing Partners, to perform analytics, advertising, and operational functions on our behalf; and

  • Legal Authorities and Advisors, as necessary to comply with laws, maintain security, or enforce our agreements.

We share this information for purposes including cross-context behavioral advertising, joint marketing, franchise development purposes, administering discount or benefit programs, analytics, and operational support.

Consumers may opt out of sale or sharing and may also limit the use of Sensitive Personal Information by contacting us as described below.

How We Collect Information:

We collect personal information from the following sources:

  • Directly from you- In person, by telephone, text, or email, through our websites when you visit, submit an inquiry, schedule services, request information about our services or owning a franchise, sign up for updates, or contact customer service. 

  • Franchisees- When you sign up for services, when processing rental applications, credit reports, criminal background checks, and eviction or rental history. Credit reports are used solely to evaluate rental applications and are handled in compliance with the Fair Credit Reporting Act (FCRA)

  • Loyalty Brands- When you express an interest in our services or owning a franchise. 

  • Third Parties- From marketing and advertising providers, advertising networks, data analytics providers, social media networks, franchise and business brokers, other third parties with your consent, and from third parties to verify the information you provide.

  • Cookies, digital devices, and automated means- We use cookies, tags, web beacons, and other third-party tools and technologies to collect information about your preferences, behavior, and activities. We collect information through your computer, mobile device, or other technology, such as when you visit our websites or click on advertisements or links in emails you receive from us, and automated monitoring of our websites and other technical systems, such as our computer networks and connections, email, and instant messaging systems.

  • Smart Devices and Property Technology- Some managed properties may use smart devices such as locks, thermostats, security systems, or other connected technologies. These devices may collect limited operational or access data to enable entry, security, or energy management. We do not use this information for marketing and retain it only as long as necessary to operate and secure the property.

Why We Collect Your Information:

We use personal information to:

  • Respond to your requests, inquiries, comments, and concerns.

  • Short-term, transient use, such as non-personalized advertising shown as part of your current interaction with us.

  • Perform our services or take steps at your request, including providing information, customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, processing franchise applications, providing financing, notifying you about changes, updates, offers, and announcements, or providing a similar service on behalf of the business or service provider.

  • Providing advertising and marketing services, including targeted advertising.

  • Undertaking activities to verify or maintain our services' quality, safety, and security, and to improve, upgrade, or enhance the services.

  • Operational reasons, such as improving efficiency, training, quality control, and fraud prevention.

  • To comply with our legal and regulatory obligations, resolve disputes, and enforce our agreements.

Use or Disclosure of Sensitive Personal Information: 

We only use or disclose sensitive personal information for the limited purposes listed below:

  • To perform the services or provide goods you reasonably expect.

  • To prevent, detect, or investigate security incidents that threaten stored or transmitted information.

  • To resist malicious, deceptive, fraudulent, or illegal actions and prosecute those responsible.

  • To ensure the physical safety of individuals.

  • For short-term, transient use (e.g., non-personalized advertising shown during your current interaction) without sharing it externally.

  • To verify or maintain the quality or safety of a product, service, or device we control.

  • To collect or process sensitive personal information where the purpose is not to infer characteristics about you.

How We Protect Your Information:

We use reasonable administrative, technical, and physical safeguards to protect your personal information and retain it only as long as needed for business, legal, and security purposes.

While we work to protect your information, no method of transmitting or storing data online is entirely secure. We cannot guarantee the security, integrity, or privacy of information exchanged over the Internet.

Your Privacy Rights:

Applicable state privacy laws may give you certain rights regarding your personal information. These rights include:

Right to Know

You can request information about:

  • The categories of personal information we collected about you.

  • The sources for the personal information we collected about you.

  • The business or commercial purpose for collecting or selling personal information.

  • The categories of third parties with whom we share personal information.

  • The specific pieces of personal information we have collected about you.

Right to Delete

You may request that we delete the personal information we have collected from you.  Where required by law, we will:

  • Delete your personal information from our records;

  • Instruct any service providers or contractors to delete your personal information from their records; and

  • Tell third parties with whom we have sold or shared your personal information to delete it unless doing so is impossible or requires disproportionate effort.

We may keep your personal information if it is reasonably necessary to:

  • Complete a transaction, provide a good or service you requested, or fulfill a contract with you;

  • Meet warranty obligations, recalls, or other legal requirements;

  • Detect and repair errors, security, or integrity issues;

  • Exercise a right provided for by law;

  • Use internally in ways that are consistent with your relationship with us; or

  • Comply with legal obligations.

Right to Correct

You may request the correction of inaccurate personal information, and we will use commercially reasonable efforts to make the correction.

Right to Data Portability

You have the right to request a copy of your personal information in a portable, machine-readable format.

Right to opt out of the sale or sharing of your personal information for targeted advertising or advertising based on your activity across different websites or apps. You also have the right to opt out of any automated profiling used to make decisions that could have legal or similarly significant effects on you.

Right to limit the use or disclosure of your sensitive personal information for reasons other than those in this Privacy Policy under the heading “Use or Disclosure of Sensitive Personal Information.”

Right not to receive discriminatory treatment for exercising any of these rights. This means we will not:

  • Deny you goods or services;

  • Charge you different prices or rates, including discounts or imposing penalties;

  • Provide you with a different level or quality of goods or services; or

  • Suggest you will receive different prices or level or quality of goods or services.

We may, however, charge different prices, services, or benefits if reasonably related to the value of your personal information to our business. We may also offer loyalty, rewards, premium features, or discounts as compensation for collecting, selling, or retaining personal information.

How to Exercise Your Privacy Rights

You can request to access, correct, or delete your personal information by emailing info@wholepmfranchise.com. Please include your name, address, phone number, email, and the specific right you want to exercise. We generally do not charge a fee to process requests. However, if a request is excessive, repetitive, or unfounded, we may deny it (subject to state law) or charge a reasonable fee for processing. If fees apply, we will notify you in advance.

Verification
We verify your identity before processing a request. This may include confirming your contact details or requesting identification. Authorized agents must provide a signed certification and contact information. Parents or guardians may submit requests on behalf of their children. If we cannot verify your identity or authority, we may decline your request. Any information collected for verification will only be used for that purpose.

Response Timing and Appeals
We will respond within 45 days of receiving your request. If more time is needed due to the complexity of your request, we may extend our response time by an additional 45 days and will notify you within the initial period. If we deny your request, we will notify you within 45 days and provide information on how to appeal, if available.

Opt out of Sale or Sharing of Personal Information:

We process personal data for the purposes of targeted advertising. You have the right to opt out of that sale or processing.  We may ‘sell’ or ‘share’ personal information, as those terms are defined under applicable privacy laws, to support cross-context behavioral advertising or analytics. 

To opt out of the sale or sharing of your personal information, send an email requesting to opt out to info@wholepmfranchise.com, providing your name, address, phone number, and email address.

California’s Shine the Light Law

California residents may request, once per year, information about personal information we shared with other businesses for their marketing purposes. If applicable, this will include the types of information shared and the names and addresses of those businesses from the prior calendar year.

To make a request, contact us at info@wholepmfranchise.com or by mail at:
Whole PM Holdings, LLC
780 Lynnhaven Pkwy, Suite 240
Virginia Beach, VA 23452

Please include your full name, email, and mailing address.

Notice of Financial Incentive

We may offer discounts or benefits (e.g., military and veteran discount programs) in connection with the collection or retention of personal information. Participation is voluntary and based on your consent, which you may withdraw at any time.

Linking to Other Internet Sites

Our website or emails may include links to other sites we don’t operate. These third-party sites may have different privacy practices than ours. To protect your privacy, we recommend reviewing the privacy policies of any site, app, or platform you visit through these links. We don’t control—and aren’t responsible for—the privacy practices of these third parties.

Children's Privacy

Our Services are not intended for anyone under 18. We do not knowingly collect, sell, or share personal information from children under 18. If you’re a parent or guardian and believe your child has shared personal information with us, please contact us. If we learn that we have collected personal information from a child without parental consent, we will delete it promptly. 

Visitors from Outside of the United States

Our Services are provided in the United States.  If you submit Personal Information from a location outside of the U.S., your Personal Information will be maintained on web servers and systems located within the U.S.  The data protection laws in the United States may differ from those in the country where you are located, and your information may be subject to access requests from governments, courts, or law enforcement agencies in the United States, as governed by U.S. laws. By providing information from outside the U.S., you consent to its transfer and processing in the United States.

Mergers and Acquisitions

If our business undergoes a transition—such as a merger, acquisition, sale, or liquidation—your information may be part of the assets that are transferred or shared during the process. The successor entity will continue to apply this Privacy Policy or a policy at least as protective. If the way your information is used changes significantly, we’ll notify you.

Changes to the Privacy Policy

We reserve the right to update this Privacy Policy. When we do, the new version will be posted here with the date it was updated. We encourage you to check this page occasionally. By continuing to use our Services after any updates, you acknowledge and accept the changes.

Contact Us

For any questions about this Privacy Policy, please contact us at info@wholepmfranchise.com.

Own the business that builds your future

Whole Property Management gives savvy entrepreneurs the support to launch and build a property management company with confidence.

Higher Growth Potential

Our model is engineered to run lean, helping you keep more of what you earn compared to traditional franchises.

Technology That Works

From leasing to payments, we make sure systems make operations efficient, transparent, and easy to manage.

(866) 969-8605

Disclaimer:
Whole PM Holdings, LLC. 780 Lynnhaven Pkwy, Ste 240, Virginia Beach, VA 23452. This advertisement is not an offer to purchase a franchise. A franchise offer can only be made by delivery of a Franchise Disclosure Document (FDD). The following states regulate the offer and sale of franchises: California, Connecticut, Hawaii, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, and Wisconsin. This advertisement is not directed to residents of these states, and we will not offer or sell a franchise in those states until all necessary registration, filing, and disclosure requirements have been met.

Own the business that builds your future

Whole Property Management gives savvy entrepreneurs the support to launch and build a property management company with confidence.

Higher Growth Potential

Our model is engineered to run lean, helping you keep more of what you earn compared to traditional franchises.

Technology That Works

From leasing to payments, we make sure systems make operations efficient, transparent, and easy to manage.

(866) 969-8605

Disclaimer:
Whole PM Holdings, LLC. 780 Lynnhaven Pkwy, Ste 240, Virginia Beach, VA 23452. This advertisement is not an offer to purchase a franchise. A franchise offer can only be made by delivery of a Franchise Disclosure Document (FDD). The following states regulate the offer and sale of franchises: California, Connecticut, Hawaii, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, and Wisconsin. This advertisement is not directed to residents of these states, and we will not offer or sell a franchise in those states until all necessary registration, filing, and disclosure requirements have been met.

Own the business that builds your future

Whole Property Management gives savvy entrepreneurs the support to launch and build a property management company with confidence.

Higher Growth Potential

Our model is engineered to run lean, helping you keep more of what you earn compared to traditional franchises.

Technology That Works

From leasing to payments, we make sure systems make operations efficient, transparent, and easy to manage.

(866) 969-8605

Disclaimer:
Whole PM Holdings, LLC. 780 Lynnhaven Pkwy, Ste 240, Virginia Beach, VA 23452. This advertisement is not an offer to purchase a franchise. A franchise offer can only be made by delivery of a Franchise Disclosure Document (FDD). The following states regulate the offer and sale of franchises: California, Connecticut, Hawaii, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, and Wisconsin. This advertisement is not directed to residents of these states, and we will not offer or sell a franchise in those states until all necessary registration, filing, and disclosure requirements have been met.

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